Amsterdam, Netherlands
Your expert guide to modeling in Amsterdam, focusing on the high demand for commercial, e-commerce, and creative fashion work, agency standards, and direct submission via SendModels.
How to Become a Model in Amsterdam, Netherlands: Your Essential Guide
The Current State of Modeling in Amsterdam
Amsterdam, Netherlands, is a central and highly influential hub within Western Europe, known for its vibrant and diverse market. The industry is heavily focused on high-volume commercial advertising, e-commerce, contemporary fashion, and unique creative projects. Amsterdam models are expected to be versatile, professional, and possess a clean, natural, and expressive look. The city is celebrated for its commitment to diversity and inclusivity across all modeling boards, making it a strong destination for a wide range of talent.
Essential Requirements for Modeling in Amsterdam
General Requirements and Local Standards
To be seriously considered by top Amsterdam agencies, models must demonstrate versatility, a clean aesthetic, and high professionalism.
Height (Commercial/Fashion): Height requirements are flexible for commercial work. For fashion/editorial, models are typically required to be between 5'8" and 5'11" (female) or 6'0" and 6'2" (male). The overall look is prioritized over strict height.
Age Range: New faces are generally scouted between 16 and 24. Amsterdam has strong demand for models of all ages (including mature and character models) for diverse commercial campaigns.
Local Visual Standards: Agencies here look for models who are authentic, expressive, and possess a "European cool" aesthetic. A natural, healthy look is preferred, often emphasizing models with unique features and diverse backgrounds.
Local Work Compliance: Non-EU/EEA citizens must secure the appropriate work permit to model legally in the Netherlands. Agencies are highly compliant and only sign talent who can legally work within the Schengen Area.
The Traditional Submission Challenge
Traditionally, contacting the leading Amsterdam agencies—such as Paparazzi Model Management, Max Models, or The Movement Models—requires professional submissions that clearly showcase versatility and an authentic look. Submissions must align with the city's unique blend of commercial reliability and creative edge. Manual submissions are frequent, making it essential to have a highly polished portfolio that adheres to clean, European standards.
Our Solution: Direct Submission to the Top Amsterdam Agencies
SendModels was specifically created to solve this challenge. Instead of manually applying to dozens of firms, we allow you to focus your energy on perfecting your portfolio.
For just $10, we guarantee your professional profile is instantly delivered to the Top 20 most reputable and active modeling agencies operating within Amsterdam. Our system ensures your submission is properly formatted to meet their exact industry standards, guaranteeing your talent lands on the right desk.
How to Prepare Your Portfolio for the Amsterdam Market
Your portfolio must immediately convey authenticity, professionalism, and versatility for commercial and creative roles. Focus on the following key assets:
1. Digitals (Polaroids)
These are crucial. Agencies require clean, high-quality, unedited digitals.
Requirements: Bright, natural lighting, clean background. Neutral clothing. Focus on a very natural, expressive look, including both a smile and a more serious expression.
2. Commercial and E-commerce Shots
Professional shots that emphasize simple, clean, and product-focused posing are essential for the high volume of e-commerce and retail briefs.
3. Creative/Character Shots
Images that showcase personality, unique style, or the ability to convey a specific character are highly valued in Amsterdam's creatively driven market.
Frequently Asked Questions (FAQ)
What is the primary focus of the Amsterdam modeling market?
High-volume commercial advertising, e-commerce, and contemporary fashion campaigns, often valuing diversity and unique creative looks.
Is Amsterdam a good market for New Faces?
Yes. It is an excellent market for New Faces to gain international exposure and build a strong portfolio in a versatile European market before moving to London or Paris.
Is knowledge of Dutch necessary for work?
No. English is the primary business language of the modeling and advertising industry in Amsterdam.
How is accommodation and pay typically managed for foreign models?
Amsterdam has a high cost of living. Agencies typically assist international models with shared model accommodation, with costs deducted from earnings. Day rates are competitive and in line with high European standards.
Is the demand for 'diversity' strong in Amsterdam?
Yes. Amsterdam is a global leader in inclusivity, and the demand for models of diverse ethnic backgrounds, sizes (especially Curve), and gender identities is very high.
